Want to learn how Travis McPeak (ex-Netflix & Databricks), a founder/CEO & investor/advisor/engineer/dad, shows up online and offline in #security? Join us on LinkedIn Live on Mon 11/11, 1PM PST! 👋 Tap more to see our chat goals👇

1. Personal Branding (Who → Self)

2. Distribution MarComms Strategy (How → Channels)

3. B2B Marketing in DevSecOps (Where → Industry/Market)

In this conversation, Travis will highlight how personal branding has become a powerful tool for technical founders. He’ll share how he’s embraced personal branding as an investment—not just an expense—and explain why it’s essential in today’s fast-evolving tech world.

Through his own journey, Travis will show how personal branding has helped him build credibility and drive engagement for his company.Travis will provide practical insights into how founders can leverage their personal brands to positively influence key business outcomes—whether it’s attracting top talent, gaining investor attention, or generating high-quality leads. He’ll demonstrate that even small, consistent steps in personal branding can significantly impact the growth of a startup.

This session will also offer a look into Travis’s broader work as a thought leader, CEO of a security SaaS, and angel investor, reinforcing his expertise and leadership in the tech space. He’ll share concrete examples of how personal branding has led to measurable results, such as increased website traffic, stronger lead generation, and more investor interest—showcasing his strategic approach and his role as a mentor encouraging other founders to embrace the power of personal branding.

Ultimately, the goal of our conversation is to inspire technical founders to learn from an active entrepreneur and see personal branding as an essential, non-negotiable investment—one that drives both personal and professional growth.